A new article on Harajuku Mini at StyleBistro mentions that following the official launch of the Harajuku Mini line at Target and Target.com on November 13,more items from the collection will be available on December 25-wow,talk about the perfect Christmas gift! Target had mentioned in a past press release that even more Harajuku Mini items will be debuting throughout 2012.
Gwen Stefani is expanding her popular Harajuku line of products with Harajuku Mini. In partnership with Target, she’s created an exclusive collection of clothing and accessories for infants and toddlers of both sexes and tween girls.
There will be more than 80 items to choose from in sizes ranging from six months to juniors. Moms will be excited to find jumpers, hoodies, onesies, faux-leather jackets, headbands and pants, all designed with an eye toward being fun and fashionable. They’ll also be pleased all pieces are priced from $3.99 to $29.99.
Gwen’s inspiration for the collection was the cool children’s clothing she’s seen in Japan and can’t find in the US. In a statement released by Target, Gwen is quoted as saying, “I am so excited to partner with Target because I’m able to create something inspired by that look but that’s easy to find and affordable. Now all the moms can get their hands on it!”
The first installment of Harajuku Mini will be available in Target stores beginning on November 13th with more items being launched on December 25th.
UPDATE: The entirety of Target’s new press release regarding Harajuku Mini has been posted at 4-Traders;in it,Target’s senior vice president of apparel and accessories praises Gwen’s vision as a preeminent fashion designer and is confident that her playful take on kids’ fashion will resonate with Target customers.
Target® Corp. (NYSE: TGT) has partnered with fashion and music icon Gwen Stefani to create Harajuku Mini for Target, an exclusive collection featuring apparel and accessories for girl and boy infants and toddlers and tween girls. The first installment of this highly anticipated, fashion-forward ongoing collection will be available beginning November 13 at Target stores.
“I’ve always been inspired by the cool children’s clothing in Japan, but it was always so hard for me to find it here,” said Gwen Stefani. “That’s why I am so excited to partner with Target because I’m able to create something inspired by that look but that’s easy to find and affordable. Now all the moms can get their hands on it!”
The collection includes more than 80 exclusive fashion items and accessories – from plaid-print jumpers, fuzzy hoodies and tuxedo-style onesies to bow-adorned headbands, faux-leather jackets and trendy punker pants. Available in sizes from six months to 16 years, apparel and accessories prices range from $3.99 to $29.99.
“Harajuku Mini is an affordable line of clothing and accessories that captures Gwen’s vision as a preeminent fashion designer,” said Trish Adams, senior vice president of apparel and accessories, Target. “Her playful take on kids’ fashion is sure to resonate with Target’s guests, especially those searching for the perfect holiday gift.”
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