Gwen Talks to InStyle About the ShoeDazzle gx Collection

UPDATE: Rachel Zoe’s The Zoe Report has posted its favorite items from the collection with tips on how to wear them, and ShoeDazzle posted a cool Instagram video showing the various gx styles.

As if we could love Gwen Stefani any more, our favorite rockstar, mom and fashion icon is launching a fabulous line of accessories with ShoeDazzle today! The ultra cool line of heels and handbags are clearly inspired by Gwen’s personal style including bold punk colors and tribal prints. Our Editor-in-Chief, Rachel Zoe, says, “I couldn’t be more excited for the launch of gx by Gwen Stefani for ShoeDazzle! Gwen’s style has always been a huge inspiration to me.” Rachel, who is ShoeDazzle’s Chief Stylist, will definitely be putting Gwen’s new collection on the top of her must-have list. We’ve picked our favorite pieces and styled each one with a look sure to turns heads.

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In another new interview to promote her fabulous ShoeDazzle gx March collection, which is available NOW exclusively at ShoeDazzle.com, Gwen talked to InStyle, saying about her personal style, “I’m all about mixing things up. I’ve always loved a casual and tomboy style mashed up with Old-Hollywood glamour. I love mixing styles that almost clash. Feminine and masculine, modern and vintage, street and designer, glamorous and tough. It’s about finding the right balance. I don’t really have a ‘go to outfit’. It all depends on how I’m feeling and what I’m doing on any given day…but I do always love a slouchy pair of boy pants with a pair of sky-high heels or boots.”

We again congratulate Gwen and ShoeDazzle on their amazing collaboration!!!

Gwen Stefani already manages to dazzle us daily with her flawless street style (how does she whip together a cute ensemble every single morning before she leaves the house?), and she’s always giving us outfit envy with pieces from her L.A.M.B. collection. But now, the expecting star is taking her stellar style one step further – with an affordable accessory collection for Shoedazzle.

The singer has teamed up with the online shoe retailer to launch her new label, gx by Gwen Stefani, featuring two dozen pairs of sexy stilettos and seven handbags priced between $69.95 and $110.95.
“I’m all about mixing things up,” she tells InStyle.com exclusively. “I’ve always loved a casual and tomboy style mashed up with Old-Hollywood glamour. I love mixing styles that almost clash. Feminine and masculine, modern and vintage, street and designer, glamorous and tough. It’s about finding the right balance.” When it comes to choosing her outfit each day, the star accesses her mood first and foremost, but there’s one look you might catch her wearing pretty regularly. “I don’t really have a ‘go to outfit,’” she says. “It all depends on how I’m feeling and what I’m doing on any given day…but I do always love a slouchy pair of boy pants with a pair of sky-high heels or boots.”

From mesh and lace-up detailing to the graphic palette of black, white, red, and cobalt, the pieces mix elements of tribal, pop, punk, and street influences, nodding to African inspiration through wax-cord lacing, braiding, weaving, and patterns. Expect a lively mix of slim island platforms, single soles, high wedge sandals, and oversized totes to add a rocker chic vibe to your wardrobe this season.

And since the collection plays off of Stefani’s personal favorites, we asked her how she defines her style in the first place.
Feeling inspired by Stefani’s cool-girl style? Good news for those who don’t like to wait: The collection launches today exclusively at ShoeDazzle.com/gx, so you can get your hands on pieces from the line right this very second. Craving more outfit inspiration? Check out Gwen’s best looks ever.

ShoeDazzle also issued this press release about the gx line, with quotes from Gwen and her friend and ShoeDazzle Chief Stylist, Rachel Zoe:

Singer, songwriter and fashion entrepreneur Gwen Stefani is launching her new accessories label, gx by Gwen Stefani, which will be available exclusively at ShoeDazzle.com/gx.

As of today, gx by Gwen Stefani is now shoppable in its dedicated boutique on ShoeDazzle.com, with new styles launching monthly. Each release will include both shoes and handbags, priced from $69.95-$110.95.

“I’m so excited to be launching my new accessories line gx. The collection is fun, stylish and has some attitude. The idea behind gx is to design high quality and amazing product that I can’t wait to wear but at the same time is really well priced.”

The debut collection mixes elements of tribal, pop, punk, and street influences. Inspirations coalesce in material and construction: African influences surface through wax-cord lacing, braiding, weaving and pattern. Gwen Stefani’s personal style can be seen through the mesh and lace-up details and the graphic palette of black, white, red and cobalt. Key silhouettes include slim island platforms, single soles, high wedge sandals, and oversized totes. Equally reflective of Gwen’s trendsetting style and the emerging runway footwear looks for 2014, the line is both structured and sexy.

ShoeDazzle Chief Stylist Rachel Zoe says, “I couldn’t be more excited for the launch of gx by Gwen Stefani for ShoeDazzle! Gwen is an incredible friend and designer. Her style has always been a huge source of inspiration to me.”

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