Gwen the New Face of L'Oreal Paris!

gwen-stefani-500x375YAY,it’s finally been officially confirmed!! Gwen is the new face of L’Oreal Paris!! Her first campaign will be for the brand’s Infallible Le Rouge lip color! Much congrats again to Gwen-she looks GORGEOUS in this first photo from the campaign that she shared,and we can’t wait to see her commercial when it airs during the Golden Globes airing this Sunday,Jan.16,on NBC!!Check out behind-the-scenes photos from the making of the commercial-shot Dec.16 at the legendary Hollywood sign in the Hollywood Hills-HERE!

From People StyleWatch:

Gwen Stefani is adding one more accomplishment to her growing list with the announcement to PEOPLE that she’s inked a deal as the next face of L’Oréal Paris. “I can’t believe I get to be one of the L’Oréal Paris girls,” says the star, “I love playing dress up, on stage or shooting videos, it’s always been one of my favorite parts of being in a band.” Of joining the brand’s stable of A-listers like Jennifer Lopez, Eva Longoria and Beyoncé Knowles, Stefani says, “To get to work with such a modern, talented group of people is really exciting. I’m a lucky, lucky girl.” Aptly enough for a star who’s made red lips her signature, Gwen’s first campaign will be for the brand’s Infallible Le Rouge lip color. And while she’s offered us a first look at an image from the set of her shoot (above), you’ll be able to catch her full commercial in just a few days, when it debuts during this Sunday’s Golden Globes. Tell us: What’s your take on Gwen Stefani as the newest face of L’Oréal Paris? –Katherine Kluznik Rentmeester

EDIT:There is LOTS of media buzz surrounding the announcement of Gwen’s L’Oreal campaign! This is from Entertainment Weekly:

Gwen Stefani is following in the paths of Jennifer Lopez, Eva Longoria, and Beyoncé Knowles as a cover girl for L’Oréal Paris. People reported that the pop star had signed a deal with the cosmetic giant, and confirmed that she’ll initially be hawking Le Rouge lip color (which we’ll have to take on faith, based on this black-and-white photo). Her first L’Oréal television commercial will debut this weekend, during the Golden Globe Award show.

Did you consider Stefani a lipstick glamour-girl? Does her cred actually enhance the L’Oreal brand?

From The Daily Mail:

Gwen Stefani’s signature red pout has landed her a contract with L’Oreal Paris.
The 41-year-old No Doubt rocker will join the likes of Jennifer Lopez, Eva Longoria and Beyonce Knowles as a celebrity spokesmodel for the brand.
Her first campaign for the brand will be promoting their Infallible La Rouge Lip Color.

‘I can’t believe I get to be one of the L’Oréal Paris girls,’ says the star, who’s own line LAMB started in 2004 and now makes a gross annual income of over $90 million.

The line includes apparel, footwear, handbags and watches.
‘I love playing dress up, on stage or shooting videos, it’s always been one of my favourite parts of being in a band,’ said Gwen who has also tried her hand at acting, even being nominated for a Screen Actors Guild Award.

‘To get to work with such a modern, talented group of people is really exciting. I’m a lucky, lucky girl.’
The commercial will début this Sunday during the Golden Globes live telecast.

I love playing dress up, on stage or shooting videos, it’s always been one of my favourite parts of being in a band,’ said Gwen who has also tried her hand at acting, even being nominated for a Screen Actors Guild Award.

‘To get to work with such a modern, talented group of people is really exciting. I’m a lucky, lucky girl.’
The commercial will début this Sunday during the Golden Globes live telecast.

FRom JustJared:

Gwen Stefani is the new face of L’Oreal Paris!

The 41-year-old rocker joins Jennifer Lopez and Beyonce in representing the cosmetics and beauty brand.

“I can’t believe I get to be one of the L’Oréal Paris girls,” Gwen said (via People). “I love playing dress up, on stage or shooting videos, it’s always been one of my favorite parts of being in a band.”

“To get to work with such a modern, talented group of people is really exciting. I’m a lucky, lucky girl,” Gwen added.

Gwen’s first campaign will be representing Infallible Le Rouge lip color – and her first commercial will air during the Golden Globes on Sunday (January 16)!

From StyleBistro:

Gwen Stefani is something of a lipstick goddess. There are precious few women who wear bold, bright shades quite so effortlessly as she, so it’s no surprise that she’s now banking in on her beauty as the new face of L’Oréal Paris.

People Style Watch announced Thursday that Stefani will join spokesmodels Jennifer Lopez, Eva Longoria and Beyoncé Knowles as a brand rep. The star gushed, “I can’t believe I get to be one of the L’Oréal Paris girls. I love playing dress up, on stage or shooting videos, it’s always been one of my favorite parts of being in a band.”

Stefani’s first commercial for the cosmetics brand will debut during this Sunday’s Golden Globe Awards. Expect signature Gwen: bright lips, bold lashes and plenty of glamor.

From Examiner:

The fans of Gwen Stefani are thrilled today about the news that she has been picked to be the newest face of L’Oreal Paris. The singer and fashion designer is certainly glamorous and is the perfect choice to be the new face of the line. Stefani has had a successful career in music as well as fashion. There is a new video teaser of Stefani’s upcoming L’Oreal ad campaign commercial, and from the look of it, the iconic Hollywood sign will be featured on the commercial.

As the YouTube video shows, the video asks: “Who is the new L’Oreal Icon?” The answer to that is of course, Gwen Stefani, and a great choice she is. The fans have been leaving comments on various media outlet websites, voicing their happiness over the choice of Stefani as the new face of the line of cosmetics.

The full-length commercial — Stefani’s first for L’Oreal will be aired during the Golden Globes Award show this Sunday, January 16, 2011.

What do you think about the fact that Gwen Stefani is the new face of the line of L’Oreal? What do you think about the teaser of the new commercial? Will you be tuning in this Sunday to watch the Golden Globes? Are you looking forward to watching the full-length commercial?

**UPDATE** L’Oreal has uploaded a teaser video of Gwen’s campaign!!! SO excited to see to her commcercial durng the Golden Globes on Sunday!

**UPDATE #2** Thanks to our friends at justnodoubt.net,check out screencaps from the teaser video HERE! Also,here is another article from Hollywood Life on the announcement-apparantly in addition to the Infalliable Le Rouge lip color,Gwen will also be the spokeperson for the brand’s Superior Preference hair color.Love how the L’Oreal execs praise Gwen 😀

We’ve got the exclusive, breaking scoop that the lipstick-loving maven will be the new face of L’Oreal Infallible Le Rouge Lip Color and Superior Preference Hair Color!
OK, Gwen Stefani fans: you’ve loved her signature red lip for years and now it looks like she’s decided to use that fabulous look to her advantage as a beauty spokesperson! The rock star/designer just signed on as the newest face of L’Oreal Paris! Want more fresh Gwen scoop straight from the brand itself? Read on, beauty fans!

The release, straight from Paris, gushes about the brand’s exciting new collaboration with the No Doubt singer and Gwen couldn’t be happier. Gwen’s official statement? ”I can’t believe I get to be one of the L’Oréal Paris girls. I love playing dress up, on stage or shooting videos, it’s always been one of my favorite parts of being in a band. And to get to work with such a modern, talented group of people is really exciting. I’m a lucky, lucky girl.”

Cyril Chapuy, Global Brand President of L’Oréal Paris, is also extremely excited. ”Gwen is a stunning artist with mesmerizing talent and we are thrilled to have her on board. She takes beauty to another dimension, somewhere between style and art. A rock star and fashion icon, she’s definitely a modern muse of her time.”

“Gwen’s unique personal style and vivacious spirit, together with her career accomplishments in both fashion and music, makes her an inspiration for women everywhere, and an exciting addition to the L’Oréal Paris family,” says Karen T. Fondu, President of L’Oréal Paris USA.

Gwen will be the new face of both L’Oreal Infallible Le Rouge Lip Color and Superior Preference Hair Color (perfect matches, don’t you agree?) and joins a gorgeous family of spokespeople, including Jennifer Lopez, Milla Jovovich, Diane Keaton, Beyoncé Knowles, Diane Kruger, Evangeline Lilly, Andie MacDowell, Julianna Margulies, Eva Longoria, Freida Pinto and Kerry Washington.

Are YOU excited about Gwen as the new face of L’Oreal? Dish!

**UPDATE Jan.14th** Check out another short teaser clip of Gwen’s L’Oreal shoot on top of the Hollywood sign!!

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